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Friday 22 November 2019
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The Basics of Giving a Good Presentation

The Basics of Giving a Good Presentation

Presenting something to a large group of people can be a nerve-racking experience, and there are certain strategies that can help you to stay on track and maintain the audience’s interest. If you are new to this, or perhaps you need a confidence booster, here are a few important things to bear in mind when giving a presentation.

  • Dress Appropriately – This means you must look and feel good about your attire, so take some time in selecting something that you really feel comfortable wearing, as this will boost your self-confidence. Hair should be well groomed, as should fingernails, and attention to detail is a good thing when preparing to present anything.
  • The Right Equipment – Audio visual must be available, and if you ever require conference lectern hire, there are online suppliers of all things connected with event management, all at affordable prices. The setting must be just right, and refreshments need to be readily available, and with some comfortable seating and the right temperature and lighting, your audience will be in the right frame of mind to receive your message.
  • Clear and Concise Language – Muttering is not an option when you are presenting something, and if you are not feeling so confident about it, keep practising until it becomes second nature. Stress at the right moments, and a pause can be a very powerful tool, if used correctly, and always remember to stay calm and don’t rush.
  • Maintain Control – If you have an interested audience, if you are not careful, the presentation can quickly turn into a heated debate, and you can avoid this by announcing at the very start, that you will be very happy to answer any questions at the end of the presentation. While you do want to have a level of control, you also want your audience to be interested, and often interactive methods work well in this regard. It is all about creating a balance between control and participation, and this is something an experienced MC can do well.
  • Invite Discussion – After the presentation is over, you should try to engage the audience in discussing what they have seen and heard, and by doing this, you will gain valuable feedback, and for this reason, the sessions should be filmed for later observation. If you are presenting a new product range to your retailers, they might have some questions or concerns that you had not addressed, and by having a frank discussion, any misunderstandings can be quickly identified and remedied.
  • The Right Content – To a large degree, the content will determine the success or failure of the presentation, and if you are using PowerPoint, make sure the audio visual equipment is up to the job, and every participant has a clear view of the screen. The slides should be tastefully designed, with not too much animation of bright colours, as this tends to distract the viewer, and with a carefully timed slide change, your presentation should be professionally delivered.

Self-confidence is the key and with the right content and suitable surroundings, there is no reason why the event should not be a success.